As a Regional PR & Social Media Executive you will be responsible for working with the local leisure centre teams to drive their local social media and PR strategies driving awareness of the centres and the offers within to meet the business objectives to drive new members whilst retaining existing.
As Part Of This You’ll
- Work closely with the Marketing Manager, creating and implementing individual leisure centres Digital and PR strategies – aligned to the national strategy
- Support the onsite social media champions to create innovative locally curated content driving centre awareness.
- Work with the Marketing Manager to support centres with their outreach and community strategies
- Work with Contract Managers to identify PR opportunities to show case the activities within the centres.
- Build relationships with regional/local media, local influencers, and digital community groups
- Support Leisure centres with weekend events (social media/PR coverage)
What You’ll Need To Do The Role
- You will have proven experience within a Marketing/PR environment with experience of creating and delivering marketing plans
- Digital Marketing experience – Social Media essential
- Marketing experience of working in a B2C environment.
- Ability to come up with fresh and appealing ideas and formats for content that reinforces the brand
- Ability to drive is essential as travel between sites will be required.
- 10 day pa CPD
- Pension – 6%
- Childcare vouchers
- Bike4Work scheme
- Employee Assistance Programme
- A company passionate about diversity and inclusion
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